03 - Design

(Initial)

How will those with ACT reach the prospective participant?


An in-person invitation? A phone call? A card? A text? An e-invite? A flier from an organization with ACT?

  • Recruitment decisions are often refined through partner design meetings. Arts SoCo often facilitates exploration & decision making. Where this is the case, this is included as a campaign phase & reflected in the scope of work.

  • While recruitment decisions are ultimately up to the partner, Arts SoCo has strong interest in ensuring targeting specificity & rigor, because these will impact the efficacy of the entire cohesion campaign.

  • This is often named as a placeholder in the initial design.